AI Analysis Technology Seamlessly Integrated into Future Living: ChoiceDx × SH Corporation Unveils the Future of Personalized Wellness at Smart Life Week 2026

ChoiceTech Korea’s AI-powered skin, scalp, and hair analysis solution, “ChoiceDx,” will be showcased at the SH Corporation (Seoul Housing & Communities Corporation) Booth A02 during Smart Life Week 2026 (SLW 2026), held at COEX Seoul from October 6 to 8, 2026.

SLW 2026 is a global smart city and AI platform hosted by the Seoul Metropolitan Government and the World Smart Sustainable Cities Organization (WeGO), and organized by the Seoul AI Foundation. Under this year’s theme, “Everyday Life in the Future City Shaped by AI,” the event introduces a wide range of technologies and services that will shape future cities, including AI, robotics, mobility, and smart healthcare. More than 500 cities and companies and over 70,000 participants are expected to take part in this large-scale event.

Through this exhibition, ChoiceDx presents a new vision for how AI-powered personalized analysis technology can expand and converge beyond beauty retail and professional consultation environments into future living spaces and smart city services.
From Beauty-Tech to Smart Life
ChoiceDx is a professional analysis solution that combines dedicated optical hardware with AI technology to precisely analyze skin, scalp, and hair conditions and visualize the resulting data in an intuitive format.
Until now, AI skin analysis technology has rapidly expanded across the beauty industry, including cosmetics stores, aesthetic clinics, hair salons, and spas, proving its business value. However, technologies that measure individual conditions, accumulate data, and provide personalized services are no longer limited to the beauty industry.
For partners developing smart healthcare and Future Living environments, the fundamental value remains the same.
Accurately understand an individual’s current physical condition in everyday spaces
Systematically record continuous changes over time
Connect accumulated data organically with residential and lifestyle services
The core value ChoiceDx presents at SLW 2026 is precisely this: the unlimited scalability of a data-driven personalized experience.


SH Corporation Booth A02: Discover the Convergence Value of ChoiceDx
Visitors can experience the capabilities of ChoiceDx directly at the SH Corporation exhibition booth A02 during SLW 2026. SH Corporation is showcasing a wide range of smart technologies applicable to future cities and residential environments, and ChoiceDx is being presented as an AI-powered analysis technology that contributes to the evolution of residential welfare and smart living.
ChoiceDx captures the user’s skin, scalp, or hair condition using a dedicated optical device and analyzes the data through AI. The analysis results are visualized in easy-to-understand data and image formats, and depending on the implementation environment and service objectives, they can be naturally connected to personalized consultation and solution recommendations.
The core data flow proposed by the ChoiceDx platform is as follows.
Capture → Analysis → Consultation → Recommendation → Customer Data
Rather than ending with a one-time measurement, ChoiceDx can connect analysis results with customer data, enabling precise comparison and analysis with previous conditions during subsequent measurements. This is one of the key differentiators of the ChoiceDx platform and can become a powerful business tool for buyers seeking to strengthen customer retention and lock-in.

Dedicated Optical Hardware and AI for Highly Reliable Data
The accuracy of AI analysis depends not only on the algorithm but also on the quality of the input data. General mobile cameras can be significantly affected by surrounding conditions such as lighting, distance, and shooting angle, which can create limitations when the data is intended for professional business use.
To address these limitations, ChoiceDx integrates dedicated optical hardware and AI analysis software into a unified system. It is designed to capture optimized optical images not only of the skin surface but also of the scalp and hair, and to connect those images with AI analysis in real time.
This high level of data reliability provides strong operational stability for partners planning precision data-driven businesses and buyers seeking high-end service environments.
Skin, Scalp, and Hair in One Platform: Unlimited Business Flexibility
ChoiceDx can flexibly expand from skin analysis to scalp and hair analysis within a single solution.
As a result, it can be customized for various spaces and business models, including cosmetics stores, aesthetic clinics, hair salons, scalp care centers, integrated beauty stores, future residential community centers, and self-analysis kiosks.
Hardware configurations can also range from professional consultation environments operated by staff to Self-Service formats in which users perform measurements themselves. This flexibility makes ChoiceDx a valuable option for buyers seeking to optimize operational staffing and use space more efficiently.
From One-Time AI Experience to Continuous Data Business
ChoiceDx is not designed simply as an event-oriented technology that displays a user’s current condition once.
Securely store the initial analysis data
Precisely compare previous results during the next visit
Track changes over time
Connect analysis results with personalized life-care services
Through this virtuous cycle, ChoiceDx evolves beyond a one-time experience into a sustainable data business platform.
In future smart life environments, the key to personalization lies in deeply understanding individual data and accurately connecting users with the services they need as their conditions change.


SLW 2026: Bringing AI into Everyday Urban Life
SLW 2026 is not simply an exhibition that presents a list of future technologies.
It is a global business platform that connects people and technology, cities and companies, and demonstrates how AI can become part of our everyday lives.
Through this exhibition, ChoiceTech Korea’s ChoiceDx aims to present a new milestone in expanding from Beauty-Tech into Smart Healthcare and Future Lifestyle environments.
Buyers seeking new business opportunities
Collaboration partners exploring synergies in smart housing and future cities
Visit the SH Corporation booth at SLW 2026 to discover how data that began in beauty retail can evolve into innovative services for the future of everyday life, and explore new business opportunities firsthand.

SLW 2026 Event Information
Event: Smart Life Week 2026
Dates: Tuesday, October 6 – Thursday, October 8, 2026
Opening Hours: October 6–7, 10:00–18:00 / October 8, 10:00–16:30
Venue: COEX Hall A·B, Seoul
ChoiceDx Exhibition Location: SH Corporation Booth A02
Hosted by: Seoul Metropolitan Government, World Smart Sustainable Cities Organization (WeGO)
Organized by: Seoul AI Foundation
Official Slogan: Where AI Meets Life, Cities Become Better
AI Skin · Scalp · Hair Analysis Solution
ChoiceDx is a Beauty Analysis Platform that analyzes skin, scalp, and hair data using dedicated optical hardware and AI Analysis technology, connecting the results with customer consultation and personalized services.
From Professional Analysis to Self-Service,
From Beauty Retail to Smart Life,
ChoiceDx creates data-driven Analysis Experiences that can be applied across diverse spaces and business environments.
ChoiceDx Official Website
ChoiceTech Korea Official Website
Smart Life Week 2026

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